Strategy
Designing a new ad unit
From research to prototyping to testing, how I created an experimental ad unit that performs 5 times better than standard banners.
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Research
Gaining insights with little time
How I used feedback from our audience to identify painpoints and improve our design templates on a team with tight deadlines.
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Design
Building a new tool from scratch
When my company needed a new media management tool, I helped create something valuable for 6 teams.
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